Hormetism is 'based on the application of progressive, intermittent stress to overcome challenges and grow stronger physically, mentally and emotionally.' It was created by Todd Becker.
In the vision improvement article, print pushing is described as a way to reverse myopia. There is nothing wrong with this proposition as it targets the biological effects of myopic defocus, which is proven in clinical studies to reduce axial length.
A weakness is that print pushing is a designated activity for which time must be set aside each day to dedicate time to. Endmyopia focuses on habits and day-to-day activities to produce the change in eyesight using the same biological mechanism.